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Clicks for kicks: how we came to trade our private data for joy

The problem is not that people are giving up personal information because they do not understand privacy. Rather, there are complex trade-offs being made to make life more bearable

By Natalie Nzeyimana  

In the age of austerity, our data feels like a small price to pay for fun and connection. Photo: Prospect composite

Your friend has recently moved to Canada. Brexit was the last straw for them and they have upped and left. Realtime banter that once flowed freely is jilted and staggered by time zones. Email doesn’t quite do the trick. You want to know how they are without reading long essays. You need brief updates. Enter Instagram.

As you shuffle into your morning commute carriage, somewhere between an elbow…

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