We’re not eating more calories—so why are Brits gaining weight?

Smaller plates, bigger bellies

The average Brit was well over 10 per cent heavier in 2013 than the average Brit in 1980. Yet the number of calories we’re purchasing is down—by nearly a fifth. We’re still estimated to chuck away over a tenth of what we buy, and so must be actually eating less.

So why are we getting fat? It’s not junk food. Although we consume more sweets and soft drinks than a generation ago, the share of our calories coming from fats, sugary products like jam and meat has sunk.

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