The internet works better as a small room

Community-based online groups like my new running club show a radically different way to do social media: one where people actually support one another

By Ethan Zuckerman

March 5, 2024

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Ethan Zuckerman is associate professor of public policy, information and communication at the University of Massachusetts Amherst. He's a veteran of the early dotcom industry and was part of the founding team of Tripod.com, one of the internet's first user-generated content sites. He is the author of Mistrust (2020) and, with Chand Rajendra-Nicolucci, An Illustrated Field Guide to Social Media (2021)

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