With their realistic view of universities, housing and the economy, it is the Conservatives, not Labour, who are the real party of the youngby Charlotte Gill / July 20, 2017 / Leave a comment
Since June’s election, Conservatives have been hounded for their inability to connect with young voters. This, far from reflecting CCHQ’s indifference to millennials, demonstrates a certain hopelessness at Snapchat (and marketing generally). Labour has been far more superior, in this regard, no doubt benefitting from having so many baby-faced members—and therefore a greater pool of savvy individuals to choose from for campaigner manager roles.
Unfortunately for the Conservatives, bad campaigns have convinced the public that the party hates young people; a belief which has only been compounded as Jeremy Corbyn goes around pledging free education to all. Such promises are all too tempting at a time when many are feeling, rightly, fed up of a relentless, miserable economic situation. But millennials must not be fooled by these cheap offers; the truth is that the Conservatives do want to help them out, and have—in fact—produced some of the most realistic, supportive policies around. It’s time it were acknowledged so.
For starters, it should not be forgotten that David Cameron’s government launched the Help to Buy scheme, which has been enormously useful at putting first time buyers on the property ladder. The market is, of course, not perfect—an issue that would affect any party in power, thanks to urban house prices—but this scheme has been an important step towards tackling the issue. Indeed, an analysis by the BBC suggests that, between 2013 and 2016, one in three new build properties were bought outside London using it. In total, government figures from 2016 show that 180,000 first time buyer households were created through Help to Buy.