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Labour’s lost votes

Millions of people turned away from Labour during its 13 years in power. There’s only one way it can win them back

By Peter Kellner   November 2012

A builder reads the Sun on 30th September 2009, when the newspaper dropped its support for the Labour party after 12 years

A single, stark statistic ricocheted round Labour’s annual conference this autumn: that during the party’s 13 years in power it lost five million votes. In the Blair landslide of 1997, 13.5m people voted Labour. By 2010 the figure was down to 8.6m.

The challenge now is to win the defectors back. How can this be done? Labour-supporting blogs offer different ideas. A new pressure group, “Five Million Votes,” was…

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