Financial health is undervaluedby Helen Goodman / September 20, 2016 / Leave a comment
Two million adults in the UK don’t have a bank account. I think that’s staggering.
Of the adults that do have bank accounts, a third have been with their bank for over twenty years. Only one in fifty people switch their main account provider each year. That’s why competition to sign up young customers for their first current account is so fierce. Once you open an account with a bank, chances are you’ll be with them for years—an accidentally loyally customer.
So how do we shape policy to cut financial exclusion and enable customers to get the most out of their banks?