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Less snap, more judgement

Most of our opinions are formed unconsciously

By AC Grayling  

Our most vital political decisions, such as voting in the Scottish Independence referendum, are influenced in unpredictable ways by our unconscious. © Stuart Anthony

You are walking down the street, in a bit of a hurry, thinking about your tax return or the next meeting, and a pollster stops you in the street to ask your opinion about Ed Miliband, Scottish independence and exiting…

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