I’ve just read an advance copy of Don Tapscott and Anthony D Williams’s Wikinomics: How Mass Collaboration Changes Everything, and it’s been a stimulating experience (for those unblessed by review copies, they also have a blog). With detailed reference to sites like google booksearch, facebook, wikipedia, del.icio.us, flickr, digg and youtube, Tapscott and Williams argue that a newly collaborative economic paradigm is upon us, and that in this new era the model is one not of consumption but of prosumption:
…where customers participate in the creation of products in an active and ongoing way. As in Second Life, the consumer…
Register today to continue reading
You’ve hit your limit of three articles in the last 30 days. To get seven more, simply enter your email address below.
You’ll also receive our free e-book Prospect’s Top Thinkers 2020 and our newsletter with the best new writing on politics, economics, literature and the arts.
Prospect may process your personal information for our legitimate business purposes, to provide you with newsletters, subscription offers and other relevant information.
Click here to learn more about these purposes and how we use your data. You will be able to opt-out of further contact on the next page and in all our communications.
Already a subscriber? Log in here