Investment is fundamentally about the future—so what kind of future do you want to see?by Andy Davis / May 17, 2018 / Leave a comment
Published in June 2018 issue of Prospect Magazine
Why do investors invest, and companies do business? To make money, obviously. It’s an answer that keeps life simple and makes it easy to tell winners from losers. But the world has never been that straightforward: investment has always involved more than just profit and loss. Great fortunes, huge companies and powerful nations were built on slavery, but society’s willingness to accept this form of institutionalised barbarism as the price of economic progress ran out long ago. The abolitionists may never have encountered the term “responsible investment,” but they surely contributed to its bloodline.
Examples such as theirs should come as a rebuke to those who regard responsible investment, sustainability or concern for ESG (environmental, social and governance issues) as fads. Sure, sustainability is now a buzzword in investment, but people didn’t start caring about these issues yesterday.
It is probably more accurate to argue that the investment industry’s increasing focus on sustainability reflects a realisation that in previously failing to give due weight to these issues, it fell out of step with its public, particularly younger people. According to research last year by the US investment bank Morgan Stanley, 86 per cent of US millennials are interested in sustainable investment. “Millennials are also twice as likely to invest in a stock or a fund if social responsibility is part of the value-creation thesis,” Morgan Stanley added. Larry Fink, chief executive of the world’s biggest fund manager, Bl…