Devices with names like “vibrating skin spatula” and “blackhead vacuum”, as well as a range of massagers and LED masks, are readily available for those eager to strike out on new paths. Photo: Prospect Composite
When recessions hit, lipstick sales spike. Or so thought Leonard Lauder, a former chairman of Estée Lauder. In 2001, he came up with the term “the lipstick index” which described how, when times get hard, consumers opt for inexpensive treats, like a tube of lipstick, over big-ticket items.
This index may have outlived its usefulness now that masks routinely cover the lower half of one’s face. Over half of women have reduced their makeup use since lockdown, according to Mintel, an international market research company. Global beauty sales fell by 10 to 30 per cent in the first…
Register today to continue reading
You’ve hit your limit of three articles in the last 30 days. To get seven more, simply enter your email address below.
You’ll also receive our free e-book Prospect’s Top Thinkers 2020 and our newsletter with the best new writing on politics, economics, literature and the arts.
Prospect may process your personal information for our legitimate business purposes, to provide you with newsletters, subscription offers and other relevant information.
Click here to learn more about these purposes and how we use your data. You will be able to opt-out of further contact on the next page and in all our communications.
Already a subscriber? Log in here