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My birthday suit

Paradise is a tailor's shop

By Edward Docx   March 2013

Shopping is hell—but Savile Row offers another way © Mark Allan

One of the many downsides of being a man over, say, 35, is the psychological desolation that must surely attend any kind of clothes-buying experience. In recent years, I have come to think that when it comes to shopping Dante was right and that there are indeed nine levels to hell.

First, there are all the obvious uncertainties of not knowing where to go, what to buy, how, when or even why. Then there is the instant depression occasioned…

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