Children’s films seem to be on a roll. Exactly a decade ago, Toy Story married kids’ themes with adult jokes and computer-generated imagery and created what has since become a dynamic, shiny, intelligent formula. It revived the animation genre, took $360m in cinemas around the world and made it fun again to take kids to the movies.
Then came Shrek, Toy Story 2, Shrek 2, A Shark’s Tale and The Incredibles: high-quality American family fare for the computer age. Defiantly post-Disney (whose wholesomeness they lampooned), they were marketed aggressively and drove the DVD boom. At last American family cinema had…
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